A little over one year ago we changed our name from Children's Protection Society to Kids First, which is no mean feat. In fact it's all encompassing and involves many varied elements.
Central to our transformation was a new brand - a logo, tagline and look and feel to complement the changes to our organisation and embody what it is Kids First is all about. And what we stand for.
We engaged Melbourne-based design agency, Studio Brave, to lead this piece of work for us. They sought to understand what makes Kids First tick and how this could be brought to life through clever design.
Our logo and style across all of our visual communications reflect the design team's amazing work, and this was recently recognised at the 2019 AGDA Design Awards where Studio Brave received a merit in the Identity category.
We love our brand and wanted to tip our collective cap to Tim and Jesse at Studio Brave at the industry acknowledgment of their work